Summary

Government policy and service design methodologies are evolving rapidly. Success is no longer driven solely by sound planning or efficient systems, but increasingly by a deeper understanding of human behaviour and how individuals make decisions in their daily lives.

Other Description / Agenda

About the Forum

 

Government policy and service design methodologies are evolving rapidly. Success is no longer driven solely by sound planning or efficient systems, but increasingly by a deeper understanding of human behaviour and how individuals make decisions in their daily lives. As challenges grow and public expectations become more complex, leading governments have recognised that behaviour is the true starting point for more effective, responsive, and human-centred policies and services.

 

The Behavioural Insights Forum for Improving Government Services and Policies serves as a national platform bringing together decision-makers, experts, behavioural insights units, and researchers to explore the latest scientific approaches and practical applications of behavioural science, and how they can be embedded into policy and service design.

 

Forum Themes and Objectives

 

The forum highlights the role of behavioural insights in:

• Improving customer journeys and simplifying service experiences
• Enhancing compliance and reducing errors and complex procedures
• Supporting decision-making within government institutions
• Increasing the effectiveness and responsiveness of public policies

Embedding human-centred government innovation

The forum aims to enable government leaders and professionals to apply behavioural science tools to better understand citizens and users, and to develop evidence-based solutions rather than relying on traditional assumptions.

 

Target Audience

• Government leaders and decision-makers
• Policy development and decision-making teams
• Service improvement and customer experience (CX) teams
• Behavioural insights units and centres
• Foresight centres
• Government innovation teams
•  

Registration

Attendance is by invitation only and seats are limited. All registrations are subject to review, and confirmation emails will be sent only to selected participants.